This new THINK! campaign is designed to encourage young men to intervene to stop a mate drinking if they are planning to drive.
The ‘Pint Block’ films show mates using ‘inventive and surreal’ ways to step in, with the message that a mate doesn’t let a mate drink drive. Running on social media and online video, the campaign marks the start of the THINK! team’s ‘always on’ approach – engaging young men via the moments and channels that […]
Telematics data can provide a “very effective” means of encouraging behaviour change among drivers to improve fleet safety.
Dr Dorn suggested that fleets should use both training and ongoing telematics data to encourage long-term behaviour changes So said Dr Lisa Dorn, associate professor of driver behaviour at Cranfield University, at last week’s ACFO spring seminar in Birmingham. Held to explore the changing face of vehicle management, the seminar saw Dr Dorn tell seminar […]
You’re ready to pass when you get things right without prompting, you apply your knowledge of driving theory, you anticipate hazards and you make good decisions. 90% of people who pass their test learn with an Approved Driving Instructor Get these right – 10 most common reasons people don’t pass their test: 1. Observation at […]
New data has revealed how many drivers have been clocked by the average speed limit cameras With 30mph speed limits and rush-hour congestion, the Silverlink roadworks have been the bane of drivers’ lives. But the temporary traffic measures have created even more misery for more than 9,000 motorists who were caught speeding on the road. […]
The Government is considering launching a ‘Graduate Driving Licence’ for young motorists which could restrict them until they pass a probation period Young motorists could be banned from driving at night for two years after they pass their test under new proposals. The Government is considering a bringing in a ‘Graduated Driving Licence’ which could […]
Roadside advertising billboards are posing an unacceptable risk to driver safety and should be removed to cut down on distraction. Roadside advertising billboards could pose an unacceptable risk So says driver training and education provider Drive Smarter as it points out that for such billboards to work effectively, they need to distract drivers – putting […]
UK laws on vision requirements should require all motorists to prove their sight meets legal standards every 10 years. 8 in 10 optometrists want a full sight test to be a requirement for new drivers 8 in 10 optometrists want a full sight test to be a requirement for new drivers So says the Association […]
If you’ve ever driven around a corner on a dark night and been momentarily blinded by an oncoming car with its lights on full beam, you’re not alone. In fact, you’re one of around 29 million others! A recent survey has found that some 48% of drivers – around 29 million of us – report […]